PORTFOLIO

ÄRJÄNSAARI METSÄHALLITUS

Strategic Service Design│Scenario Planning│Economic Viability│Nature Tourism

Image source: Pexel.com / Paul Theodor Oja

Project Overview: A strategic service design project that harnessed co-design methods to transform Ärjänsaari Island, managed by Metsähallitus (the Finnish Forest Administration), into a prominent and multifaceted nature tourism destination. Our mission centered around the rejuvenation of Ärjänsaari Island, building upon its historical camp house, and developing a comprehensive plan for its future use.

Project Goals: Our project adhered to the core principles of Metsähallitus’s operational framework, focusing on preserving the island’s natural and cultural values, enhancing accessibility, fostering profitability, and elevating it into a top-tier nature destination. To achieve these objectives, we embarked on the journey of addressing the challenges tied to the potential use and requirements of the Ärjä camp house. Throughout the entire process, we actively engaged stakeholders, valuing their input and insights.

Methodology: The project employed co-design methods, fostering collaboration and co-creation with stakeholders to ensure that the resulting service design truly reflected the needs and aspirations of Ärjänsaari’s community, visitors, and Metsähallitus.

Key Milestones:

  1. Research and Analysis
  2. Co-Design Workshops
  3. Scenario Development
  4. Concept Development
  5. Recommendation and Implementation

Results: Our efforts culminated in a comprehensive service design plan that seamlessly integrated nature conservation, cultural preservation, and economic sustainability. This holistic approach, coupled with the active involvement of stakeholders, ensures that the Ärjä camp house and Ärjänsaari Island will thrive as a nature tourism destination.

The recommended concept not only positions Ärjänsaari Island as a top-tier nature destination but also fosters a strong sense of community ownership and pride. With this project, we’ve demonstrated the power of co-design in transforming an existing resource into a sustainable and vibrant hub for nature enthusiasts and cultural explorers.

This project serves as a testament to dedication to strategic service design and commitment to creating meaningful, sustainable, and profitable solutions for clients.